Step 1
Create as Lead or Contact, your choice — with the campaign set to the event.
Integration · Salesforce
Every badge becomes a Salesforce lead or contact — enriched to a full record at 90% accuracy, in real time.
mTap is not a CRM. It's the in-person front-end that feeds the one you've got.
How the sync works
Mid-market and enterprise sales teams running pipeline in Salesforce.
Create as Lead or Contact, your choice — with the campaign set to the event.
Owner-routing by rep, region, or account so the right AE owns the record on day one.
Mapped to standard + custom fields; respects your validation rules.
mTap enriches every captured contact to a full record at 90% accuracy and syncs to Salesforce in real time.
Field mapping
| mTap field | Salesforce field |
|---|---|
| Full name | Contact: Name |
| Company | Account / Company |
| Title | Title |
| Phone | Phone |
| LinkedIn URL | |
| Event captured at | Lead Source / Campaign |
| Notes | Description |
Need a custom field? Talk to us →
FAQ