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Enrichment

A name and an email become a full contact.

mTap enriches every captured contact — company, title, LinkedIn, phone, email — to a full record at 90% accuracy, automatically.

mTap enriches captured contacts to a full record at 90% accuracy.

CRM Record
Jane Doe
Enriched
90%
  • Company
    Acme Corp.
  • Title
    Director of Marketing
  • Email
    jane@acme.com
  • LinkedIn
    in/janedoe
Synced · Your CRM · follow-up drafted

Inside the app

Enrichment, as it looks in the app.

One credit turns a name and an email into a full contact record — title, verified email, phone, LinkedIn, company size, revenue and location.

mTap Enrichment Credits screen showing a sparse contact before enrichment and a full contact record after.
Before and after: what one enrichment credit adds to a contact.

Screens from the mTap app. Details shown are examples.

Before / after

A sparse record, transformed.

Before · what you captured
Name
Jane Doe
Email
jane@acme.com
Company
—
Title
—
LinkedIn
—
CRM Record
Jane Doe
Enriched
90%
  • Company
    Acme Corp.
  • Title
    Director of Marketing
  • Phone
    +1 (212) 555-0142
  • LinkedIn
    in/janedoe
Synced · Your CRM · follow-up drafted

Demo only — real lookups happen inside your account.

Pay for what you enrich

Transparent credit pricing.

$0.25
per credit
40 credits
$0.23
per credit
100 credits
$0.20
per credit
500 credits
$0.18
per credit
1,000 credits

One credit enriches one captured contact. No subscription, no minimums.

vs ZoomInfo

Enterprise data starts around $15K/year.

mTap enriches the people you actually met — pay-as-you-go. See mTap vs ZoomInfo →

FAQ

Questions about enrichment.

Related: CRM integrations, the Hub, mTap vs ZoomInfo.

Don't drop the ball. Enrich on capture.