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Case studies · Retail

Cadillac · Automotive retail

Triple the Google reviews in 60 days.

3× Google reviews in 60 days with NFC cards

By Roopak Gupta, Founder & CEO, mTap

Last updated:

The Scene

A premium automotive dealership where the customer experience is the brand. Every delivery is a milestone — the moment a customer is most likely to share how it went, if you make it easy.

The Frustration

Most dealerships ask for a Google review and hope. The link gets buried in an email; the moment passes; the review never happens. The team knew their service was strong but had nothing to show for it online.

The Moment

They placed mTap NFC review cards at the delivery and service hand-off. One tap opens the Google review screen on the customer's phone — no link, no friction, no email chain. Every tap also adds the customer to the dealership's Hub.

The Results

3×

Google reviews in 60 days

1 tap

from hand-off to review screen

Same Hub

captures the customer relationship too